Majestic Iran

Brand Introduction

Today, in the field of tourism, countries, and cities have their own tourism brand in proportion to their capacities. A unique logo or slogan for tourism purposes can be found in all cultural products, including visuals and films in movies and cinemas or all kinds of goods such as souvenirs and memorabilia. To illustrate this point, we can refer to the Eiffel Tower, which reminds us of France in most souvenirs, films, and other cultural products. As the slogan and logo of the city of Paris, A schematic image of the Eiffel Tower with the slogan of Paris is the source of inspiration, which is recognized and recognized in the world.

In fact, a brand or image of the city and the country can affect its reputation. In this case, cities and countries are easily recognized by world public opinion and can have a large share of tourism. With this in mind, brands, along with any tourism potential, are considered among the most valuable assets because they can attract large financial resources for each region.

The Ministry of Heritage, Culture, Tourism, and Handicrafts, in order to implement the project of designing and developing the national tourism brand, held a call for designing the visual identity of the national tourism brand entitled Majestic Iran. The example you see is the proposal submitted to this call.

Project Details